We’ve fixed an issue with scheduling for Twitter secured profiles and an issue that was preventing users from downgrading their accounts. We also fixed a "no internet connection" banner that was appearing in notifications.
We’ve resolved an issue that was causing newly published Amplify posts to only trigger either Push or Email notifications. You can now enable both types of notifications.
We’ve fixed an issue that was causing some Instagram drafts, which contained only an image, to be uneditable.
You can now test different variations of your ads with just one click: Simply select the New ad button to create new variations of the same ad, or create multiple new ads from scratch. Facebook shows the ads to your audience, and automatically optimizes for the ad that performs best.
See your content plan for the month with a new monthly view in Planner.
A new content comparison tool in Hootsuite Analytics allows Hootsuite Impact users to compare organic and paid performance across social networks. Learn more
Impact customers now can use Impact post-level data in Hootsuite Analytics, alongside their Impact page-level data. Create visual reports with a holistic overview of performance, with the added bonus of more in-depth comparison and filtering options in these post-level tiles.
We’ve fixed an issue that was causing custom vanity URLs to be dropped when editing some messages.
We’ve fixed an issue that was causing Instagram Stories posts to not recognize that an image was uploaded to the post.
Our mobile team has resolved an issue that caused the Inbox icon to not appear for some users when using Hootsuite mobile.
We’ve resolved an issue that was causing posts that only contain images and no text to fail unexpectedly.
We’ve moved Boost and post promotion capabilities from Publisher to a new Advertise entry in the main menu. For Enterprise customers, this area will also host ad campaign management features so you can view all ongoing campaigns and pause as needed.
Hootsuite Impact customers can now review and report on the performance of their LinkedIn Ads in Hootsuite. Use this to better track the performance of your LinkedIn ads in Hootsuite Analytics reports so you can understand which campaigns are driving the best ROI.
Never miss out on your notifications again!
The Hootsuite app icon now alerts you to any unread notifications.
When you’re using the app, the Notification icon also lets you know if you have something waiting for you. Finally, Instagram notifications are now clearer, giving you better insight into your social media activity.
Dreaming of more notification improvements? Let us know in the reviews!
Starting today, Hootsuite Social Advertising is available for all Hootsuite Enterprise customers! We’re excited to launch this all-inclusive Hootsuite dashboard that allows you to create, publish, optimize, and report on your paid and organic social content across Facebook, Instagram, and LinkedIn.
Some of the new tools include:
Plan and manage your organic and paid posts all on one dashboard
Streamlined workflows to save you time on day-to-day ad campaign management
Analytics tools to help you better understand your ad campaign performance
Learn more here.
We’ve resolved an issue that was causing Twitter mentions to appear as plain text within the Hootsuite Composer. Mentions will now appear hyperlinked, as expected.
We’ve fixed an issue that caused unexpected error messages when publishing to Hootsuite Amplify.
You can now track Twitter metrics including post impressions, post hashtag clicks, and post user follows. For a full list of metrics, see the metrics library.
Hootsuite now supports video for LinkedIn Personal Profiles across the dashboard and in Amplify, so you can schedule, publish, engage, and analyze your video posts for LinkedIn directly in Hootsuite via desktop and mobile. You can find support for LinkedIn videos in Composer, Planner, Streams, Analytics, and Amplify.
Amplify Admins can now customize the welcome email by adding their own text, links, and more. They can also change the subject like of the weekly digest and specify which day to send it. Find these adjustments in “Admin Settings”.
Amplify Admins can now schedule emails with their posts. Emails can be triggered from the Composer pop up for Amplify or the stream, and are sent when the post is live.
We’ve made the following improvements to the Mentions panel in Hootsuite Insights powered by Brandwatch:
Sort mentions by reach, newest first, oldest first, random, Twitter Retweets, and Twitter Impressions
Click to see a full-screen view of all mentions
Under each mention, click the new arrow icon on the bottom right to open the original post
We’ve renamed and reordered report groups in Analytics navigation. Get a walkthrough of the new features with our new product tour.
“My reports” has been moved to the top of the navigation. All reports created by a user will now be listed under “All reports.”
Users can now pin their most used reports to the navigation bar in the group that makes sense for them, either from the “All reports” list or from the report directly.
When hovering over any metrics in the Analytics reports, you’ll now see three additional fields with details for that metric:
Metric type (page/post level)
Post type (paid, boosted, organic)
Time zone (PST, UTC+)
We fixed an issue that caused this error message to appear when editing scheduled Twitter messages.
We’ve fixed a problem that prevented invoices from being sent and displayed, and have sent out all missing invoices to affected customers.
We’ve overhauled and relaunched Hootsuite Academy’s flagship Social Media Strategy course to help individuals manage social strategy at an Enterprise level. Check it out!
Fixed an issue that was causing some icons and interface elements to overlap when navigating to posts through the Hootsuite Notification Center.
Resolved an issue that was causing some vanity URLs to be unavailable when composing a message with a link.
Resolved an issue that was causing Instagram Business posts containing videos to fail when “Sending Now” through Publisher.
Make those long workdays a little easier on the eyes with dark mode, available in the latest version of the Hootsuite mobile app.
You can now filter posts by status in Planner: Drafts, Expired, Pending Approval, Rejected, Failed, Scheduled, and Published.
Benchmark your mention volumes to better understand how your audience and mentions are evolving over time. Set what you want to benchmark for (platform, sentiment, emotion, interest, language or country) and see how mention volumes have increased or decreased since the last period.
You can now filter posts by language (detected automatically through machine learning).
When creating social posts, you’ll now see up to three suggestions for the best times to post, tailored to your unique social profiles.
Resolved an issue where link previews for posts scheduled to LinkedIn were not displayed after the post was published.
Resolved an issue where the order of streams in the Quick Switch feature did not reflect the order under My Boards.
Resolved an issue where users could not drag and drop boards to reorder them.
Resolved an issue where users could not rename Twitter search streams.
Resolved an issue where the error “Unable to complete this operation” appeared when attempting to connect Twitter on Amplify mobile.
Resolved an issue where the Boost button in Hootsuite streams was unresponsive.
We’ve extended the free trial period for paid apps to 30 days for Hootsuite Professional users. If there’s one you’ve been wanting to try, head over to Hootsuite Apps and check it out!
Use the brand-new Pendulum app to view your Tiktok videos in streams and schedule or share them to your social networks.
Manage and respond to your Instagram business account messages and Stories right from your Hootsuite Inbox. (To start seeing Instagram messages, reconnect your Instagram profiles and make sure message access is turned on in Instagram. For more information, see this help article.)
A new Responder permission preset gives users the ability to comment and reply to posts but not create net new content. If a user with Responder permission creates a new message, the message will be sent for approval.
To help you reach your audience at the right time and maximize your social media performance, you’ll now see suggestions for the best times to publish—right in Planner. Suggestions are based on previous social engagement data for each of your social accounts across Instagram, LinkedIn, Twitter, and Facebook.
We no longer support Facebook Branded Content in Hootsuite Legacy Composer. In cases when you need to tag a business partner or brand in your publications, we recommend that you create these posts directly on Facebook.
Your scheduled reports in Analytics now support date comparisons to help you gauge how your social has changed over time. To set it up, select the time period you’d like to compare against and schedule to send weekly or monthly reports straight to your inbox.
You can now filter and view Planner by multiple social accounts, as well as by team, selected favorites, and personal accounts.
Pull fresh insights faster and easier than ever with a new guided search, along with other improvements based on the most common searches. Choose from five different searches to start (brand, hashtag, campaign, person or topic) and let the query builder create a comprehensive search for you. You can include and exclude any words that will help you narrow down the mentions.