Novidades do Hootsuite

Novos recursos, correções e outras melhorias para você aproveitar tudo que o Hootsuite tem para oferecer
January 14, 2022
Improved
Hootsuite Mobile App
Find your drafts and post easier in Publisher

We’ve fixed an issue with scheduling for Twitter secured profiles and an issue that was preventing users from downgrading their accounts. We also fixed a "no internet connection" banner that was appearing in notifications.

January 11, 2022
Fixed
Hootsuite Impact
Enabling both Push and Email notifications when publishing to Amplify

We’ve resolved an issue that was causing newly published Amplify posts to only trigger either Push or Email notifications. You can now enable both types of notifications.

January 10, 2022
Fixed
Hootsuite Dashboard
Unable to edit Instagram drafts

We’ve fixed an issue that was causing some Instagram drafts, which contained only an image, to be uneditable.

January 6, 2022
New
Hootsuite Social Ads
Publish multiple ads

You can now test different variations of your ads with just one click: Simply select the New ad button to create new variations of the same ad, or create multiple new ads from scratch. Facebook shows the ads to your audience, and automatically optimizes for the ad that performs best.

New
Hootsuite Dashboard
New monthly view in Planner

See your content plan for the month with a new monthly view in Planner.

January 5, 2022
New
Hootsuite Impact
Impact Content Comparison

A new content comparison tool in Hootsuite Analytics allows Hootsuite Impact users to compare organic and paid performance across social networks. Learn more

New
Hootsuite Impact
Impact post-level tiles

 Impact customers now can use Impact post-level data in Hootsuite Analytics, alongside their Impact page-level data. Create visual reports with a holistic overview of performance, with the added bonus of more in-depth comparison and filtering options in these post-level tiles.

November 26, 2021
Fixed
Hootsuite Dashboard
Vanity URLs adjusting when editing a message

We’ve fixed an issue that was causing custom vanity URLs to be dropped when editing some messages.

Fixed
Hootsuite Dashboard
Image-related errors in Instagram Stories

We’ve fixed an issue that was causing Instagram Stories posts to not recognize that an image was uploaded to the post.

November 12, 2021
Fixed
Hootsuite Mobile App
Inbox missing from Hootsuite mobile

Our mobile team has resolved an issue that caused the Inbox icon to not appear for some users when using Hootsuite mobile.

Fixed
Hootsuite Dashboard
Image-only posts failing unexpectedly

We’ve resolved an issue that was causing posts that only contain images and no text to fail unexpectedly.

November 8, 2021
Improved
Hootsuite Social Ads
New Advertise product area is live!

We’ve moved Boost and post promotion capabilities from Publisher to a new Advertise entry in the main menu. For Enterprise customers, this area will also host ad campaign management features so you can view all ongoing campaigns and pause as needed.

New
Hootsuite Impact
LinkedIn Ads is now available in advertising performance

Hootsuite Impact customers can now review and report on the performance of their LinkedIn Ads in Hootsuite. Use this to better track the performance of your LinkedIn ads in Hootsuite Analytics reports so you can understand which campaigns are driving the best ROI.

New
Hootsuite Mobile App
What’s new iOS (4k characters):

Never miss out on your notifications again!

The Hootsuite app icon now alerts you to any unread notifications.

When you’re using the app, the Notification icon also lets you know if you have something waiting for you. Finally, Instagram notifications are now clearer, giving you better insight into your social media activity.

Dreaming of more notification improvements? Let us know in the reviews!

New
Hootsuite Social Ads
Launch of Hootsuite Social Advertising

Starting today, Hootsuite Social Advertising is available for all Hootsuite Enterprise customers! We’re excited to launch this all-inclusive Hootsuite dashboard that allows you to create, publish, optimize, and report on your paid and organic social content across Facebook, Instagram, and LinkedIn.

Some of the new tools include:

  • Plan and manage your organic and paid posts all on one dashboard

  • Streamlined workflows to save you time on day-to-day ad campaign management

  • Analytics tools to help you better understand your ad campaign performance

Learn more here.

Fixed
Hootsuite Dashboard
Twitter mentions appearing as plain text

We’ve resolved an issue that was causing Twitter mentions to appear as plain text within the Hootsuite Composer. Mentions will now appear hyperlinked, as expected.

October 12, 2021
Fixed
Hootsuite Amplify
Errors when sending Amplify messages

We’ve fixed an issue that caused unexpected error messages when publishing to Hootsuite Amplify.

October 6, 2021
New
Hootsuite Dashboard
Twitter engagement and impressions now available in Hootsuite Analytics

You can now track Twitter metrics including post impressions, post hashtag clicks, and post user follows. For a full list of metrics, see the metrics library.

New
Hootsuite Dashboard
Video for LinkedIn Personal Profiles!

Hootsuite now supports video for LinkedIn Personal Profiles across the dashboard and in Amplify, so you can schedule, publish, engage, and analyze your video posts for LinkedIn directly in Hootsuite via desktop and mobile. You can find support for LinkedIn videos in Composer, Planner, Streams, Analytics, and Amplify.

Improved
Hootsuite Amplify
Customize welcome emails

Amplify Admins can now customize the welcome email by adding their own text, links, and more. They can also change the subject like of the weekly digest and specify which day to send it. Find these adjustments in “Admin Settings”.

New
Hootsuite Amplify
Schedule emails with posts

Amplify Admins can now schedule emails with their posts. Emails can be triggered from the Composer pop up for Amplify or the stream, and are sent when the post is live.

Improved
Hootsuite Insights
Improved Mentions panel in Hootsuite Insights

We’ve made the following improvements to the Mentions panel in Hootsuite Insights powered by Brandwatch:

  • Sort mentions by reach, newest first, oldest first, random, Twitter Retweets, and Twitter Impressions

  • Click to see a full-screen view of all mentions

  • Under each mention, click the new arrow icon on the bottom right to open the original post

New
Hootsuite Dashboard
Revamped Analytics navigation with the ability to pin reports

We’ve renamed and reordered report groups in Analytics navigation. Get a walkthrough of the new features with our new product tour.

  • “My reports” has been moved to the top of the navigation. All reports created by a user will now be listed under “All reports.”

  • Users can now pin their most used reports to the navigation bar in the group that makes sense for them, either from the “All reports” list or from the report directly.

Improved
Hootsuite Dashboard
Added metrics context in Reports tile tooltips

When hovering over any metrics in the Analytics reports, you’ll now see three additional fields with details for that metric:

  • Metric type (page/post level)

  • Post type (paid, boosted, organic)

  • Time zone (PST, UTC+)

October 4, 2021
Fixed
Hootsuite Dashboard
Twitter posts failing with “Sorry! A Temporary Error Occurred” message

We fixed an issue that caused this error message to appear when editing scheduled Twitter messages.

Fixed
Hootsuite Dashboard
Issued invoices unavailable via email or under Billing History

We’ve fixed a problem that prevented invoices from being sent and displayed, and have sent out all missing invoices to affected customers.

September 23, 2021
Improved
Hootsuite Dashboard
Updated: Advanced Social Media Strategy Certification Course

We’ve overhauled and relaunched Hootsuite Academy’s flagship Social Media Strategy course to help individuals manage social strategy at an Enterprise level. Check it out!

September 14, 2021
Fixed
Hootsuite Dashboard
Icons and elements overlapping in Notification Center

Fixed an issue that was causing some icons and interface elements to overlap when navigating to posts through the Hootsuite Notification Center.

Fixed
Hootsuite Dashboard
Vanity URL / custom shortener availability

Resolved an issue that was causing some vanity URLs to be unavailable when composing a message with a link.

September 12, 2021
Fixed
Hootsuite Dashboard
Instagram video publishing

Resolved an issue that was causing Instagram Business posts containing videos to fail when “Sending Now” through Publisher.

September 1, 2021
New
Hootsuite Mobile App
Dark mode available now in mobile app

Make those long workdays a little easier on the eyes with dark mode, available in the latest version of the Hootsuite mobile app.

Improved
Hootsuite Dashboard
Post status filtering in Planner

You can now filter posts by status in Planner: Drafts, Expired, Pending Approval, Rejected, Failed, Scheduled, and Published.

New
Hootsuite Insights
Compare mention volume benchmarks in your saved searches

Benchmark your mention volumes to better understand how your audience and mentions are evolving over time. Set what you want to benchmark for (platform, sentiment, emotion, interest, language or country) and see how mention volumes have increased or decreased since the last period.

New
Hootsuite Amplify
Filter posts by language

You can now filter posts by language (detected automatically through machine learning).

New
Hootsuite Dashboard
Recommended times to post in Composer

When creating social posts, you’ll now see up to three suggestions for the best times to post, tailored to your unique social profiles.

Fixed
Hootsuite Dashboard
Stream Quick Switch order

Resolved an issue where link previews for posts scheduled to LinkedIn were not displayed after the post was published.

Fixed
Hootsuite Dashboard
Link previews for scheduled LinkedIn posts

Resolved an issue where the order of streams in the Quick Switch feature did not reflect the order under My Boards.

August 31, 2021
Fixed
Hootsuite Dashboard
Drag-and-drop for boards

Resolved an issue where users could not drag and drop boards to reorder them.

Fixed
Hootsuite Dashboard
Renaming Twitter search streams

Resolved an issue where users could not rename Twitter search streams.

August 25, 2021
Fixed
Hootsuite Amplify
Error when adding Twitter

Resolved an issue where the error “Unable to complete this operation” appeared when attempting to connect Twitter on Amplify mobile.

August 23, 2021
Fixed
Hootsuite Dashboard
Boost button unresponsive

Resolved an issue where the Boost button in Hootsuite streams was unresponsive.

August 19, 2021
Improved
Hootsuite App Directory
Paid app trial period is now 30 days

We’ve extended the free trial period for paid apps to 30 days for Hootsuite Professional users. If there’s one you’ve been wanting to try, head over to Hootsuite Apps and check it out!

New
Hootsuite App Directory
We have a TikTok app!

Use the brand-new Pendulum app to view your Tiktok videos in streams and schedule or share them to your social networks.

August 16, 2021
New
Hootsuite Dashboard
Hootsuite Inbox now supports Instagram DMs and Stories

Manage and respond to your Instagram business account messages and Stories right from your Hootsuite Inbox. (To start seeing Instagram messages, reconnect your Instagram profiles and make sure message access is turned on in Instagram. For more information, see this help article.)

August 4, 2021
New
Hootsuite Dashboard
Set Responder permissions to manage your brand image on social

A new Responder permission preset gives users the ability to comment and reply to posts but not create net new content. If a user with Responder permission creates a new message, the message will be sent for approval.

New
Hootsuite Dashboard
Best Times to Publish is now in Planner

To help you reach your audience at the right time and maximize your social media performance, you’ll now see suggestions for the best times to publish—right in Planner. Suggestions are based on previous social engagement data for each of your social accounts across Instagram, LinkedIn, Twitter, and Facebook.

July 30, 2021
New
Hootsuite Dashboard
End of support of Facebook Branded Content in Legacy Composer

We no longer support Facebook Branded Content in Hootsuite Legacy Composer. In cases when you need to tag a business partner or brand in your publications, we recommend that you create these posts directly on Facebook.

July 14, 2021
Improved
Hootsuite Dashboard
Date comparisons in scheduled reports

Your scheduled reports in Analytics now support date comparisons to help you gauge how your social has changed over time. To set it up, select the time period you’d like to compare against and schedule to send weekly or monthly reports straight to your inbox.

Improved
Hootsuite Dashboard
Enhanced social account filtering in Planner

You can now filter and view Planner by multiple social accounts, as well as by team, selected favorites, and personal accounts.

Improved
Hootsuite Insights
New simplified search experience

Pull fresh insights faster and easier than ever with a new guided search, along with other improvements based on the most common searches. Choose from five different searches to start (brand, hashtag, campaign, person or topic) and let the query builder create a comprehensive search for you. You can include and exclude any words that will help you narrow down the mentions.